Six Nations Rugby and Bkt have agreed a new long-term partnership which will see the tire manufacturer support men’s and women’s rugby at international level. Bkt therefore becomes the official tire partner of Six Nations Rugby, which spans the men’s Guinness Six Nations and the women’s Guinness Six Nations, starting from the next 2025 episodes of the Championships.
With a history of supporting sports, including rugby, football, cricket and basketball, Bkt is driven by its commitment to providing unforgettable fan experiences through its partnerships, engaging and inspiring. This will extend to teams and players competing in the annual men’s and women’s Six Nations Championships, through the introduction of the new Bkt award for international rugby’s rising stars.
The aim of the new award is for Bkt and Six Nations Rugby to highlight the next generation of exciting international rugby talent and using this platform to inspire future stars of the game, those following in their footsteps and the fans watching around the world . The new trophy reflects BKT’s mission to foster growth and celebrate potential, values that resonate deeply with rugby fans around the world.